Party Poker on Channel 5
PartyPoker has just signed a big sponsorship deal with UK TV channel Five. The deal will see PartyPoker the leading online poker company the sole sponsor of channel Fives upcoming online poker programming. In 2006 channel, Five is to broadcast three major Poker tournaments.
The Party Poker sponsorship is the biggest deal in Five’s history. It will cover a staggering 72 hours of poker programming, beginning in December 2006. The programmes will take the midnight during the week.
Jonathan Lewis, Five’s head of commercial development said of the deal; “We realised very early on that poker programming was significantly outperforming station average audience levels in the late night slot”.
We will keep you informed and let you know the transmission dates nearer the end of the year.
OnlineCasinoNews.com - 2006-01-05 11:43:16