Paddy Power ‘man-boob’ ad criticised

Bookmaker Paddy Power has once again been criticised for its Paddy Power Bingo advertisement that features a chubby man considering breast-feeding a small baby with the strapline “Where have all the women gone?”

This the time the criticism comes from the Advertising Authority of Ireland, who received 36 complaints about the ad that was featured in Ireland’s national newspapers.

In December of last year, London Underground banned the very same ad as it had the ‘potential to offend public decency’.

Paddy Power has rejected claims that the ad was just run to create controversy. They claim ‘fun’ is central to the Paddy Power brand and that was exactly what they were trying to convey in the ad.

Editor, - 2008-03-27 11:26:48

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