British gambling companies awarded Italian licences

UK gaming giants William Hill and Ladbrokes were among a number of bookmakers to be awarded licences for sports and horse betting over the web and phones in Italy.

According to the Italian state betting company, AAMS, William Hill and Ladbrokes also won new licences for running horseracing and sports betting centres across the country. Both companies plan to open gaming franchises at bars, cafes and newsagents.

"Ladbrokes strategy is to establish an Italian retail estate through both new licences awarded in the tender process and the acquisition of existing centres" a spokesperson for Ladbrokes explained.

Licences for Ladbrokes include 58 for sports betting at betting centres, 51 for franchises and 33 for horseracing centres.

Editor, - 2007-01-02 12:37:37

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