Big Brother set to break betting records
Bookmakers are preparing themselves for record levels of gambling on Big Brother, which launches tonight.
Compared to the £1 million gambled on the very first series, bookies expect to take as much as £15 million in wagers this year.
“Big Brother 1 was a step into the unknown. Contestants and punters really didn't know what to expect,” said Nick Weinberg, spokesman for Ladbrokes.
“In the early days, we only offered win and eviction markets. But it's now possible to bet on a large number of specials even before anyone has set foot inside the famous house.”
Rumours circulating on internet claim that a glamour model, a professional drag queen, a deaf woman and a gay muscleman are among this years contestants after an alleged leak of the official housemates.
However, tonight’s show will start with an apology by Channel 4 over the race-row involving Jade Goody and Shilpa Shetty in the last Celebrity Big Brother. TV watchdog Ofcom has ordered the apology after accusing the broadcaster for “serious errors of judgement”.
Even though the show came in for criticism from all around the world for the race incident, it seems to have heightened interest in the show rather than dampen it.
It has also been revealed that Channel 4 will make no profit from telephone voting in this series of Big Brother. The cost of voting by telephone has been halved form 50p to 25p, with 10p going to charity.
Also, viewers will no longer be able to vote by text message after mobile phone networks were unable to guarantee that they could provide reliable results in the required time.
The move is an attempt by the broadcaster to restore the public’s confidence in phone-ins after controversy hit the popular reality TV show, X Factor, and many other shows.
A Channel 4 spokesman said: “We want to ensure the audience has absolute confidence in the evictions.”
Meanwhile, Endemol, the makers of Big Brother are receiving widespread condemnation for their new reality TV concept, which is to air in the Netherlands this Friday.
A terminally-ill woman will choose a recipient of her kidney from a choice of three people with kidney problems. Despite pleas from the Dutch government to scrap the show, the show is still set to go ahead.
Big Brother Betting Specials
Jade Goody to enter the house at anytime: 10/1 - £10 FREE bet with Paddy Power
Police to enter the house and arrest a housemate: 10/1 - £10 FREE bet with Paddy Power
Security to stop a fight between two or more housemates: 14/1 - £25 FREE bet with Totesport
Editor, Jackpot.co.uk - 2007-05-30 11:27:31