Big Brother Betting: A new favourite

After Channel 4 received thousands of complaints relating to the racist bullying of Shilpa Shetty, the Bollywood star is now favourite to win Celebrity Big Brother 2007. The behaviour by protagonists of the alleged racism has not gone down well with the viewing public and, as a result, all of their odds have drifted.

Jade Goody is out at 10/1 with Coral, Jo O’Meara is back at 25/1 with Ladbrokes and Danielle Lloyd is rank outsider at 80/1 with Tote Sport.

Shilpa is now as short as 6/4 with William Hill, overtaking the previous favourites Cleo Rocos and Dirk Benedict. As a result, Cleo’s odds to win have drifted to 11/4 with Tote Sport and Dirk’s have lengthened even more to 6/1 with Ladbrokes.

However, with the announcement from Channel 4 that three new housemates will enter the house today, this betting could be likely to change.

Tote Sport are offering 9/1 on there being any other winner, which may be worth a punt, especially considering producers of the show have assured viewers that the new housemates will be “larger than life”, with one apparently flown in from America.

It is an attempt by producers to claw back the viewing public after viewing figures have fallen dramatically following the arrival of Jade Goody, her boyfriend Jack Tweedy and her since-evicted mother, Jackiey Goody.

Editor, - 2007-01-17 13:53:38

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